I’m not going to belabor this today.
I’m just going to say… “If you’re not doing it, you’re missing the boat.”
YOU have got to start doing it today.
I am always telling you this, but if you’re not doing this, you’re missing out.
So how do you do it?
You just make sure all your “reports, articles, emails, postcards, letters, newsletters” have a personalization component in them. And here’s a little tip that I give my high end coaching clients. Make sure you always use blue ink when you sign something, and use blue ink when you send your patients personalized thank you notes, letters, etc.
BLUE is nice.
People (most people) like the color blue.
Some doctors who study my http://ChiropracticMarketingDoctor.com website know that I do a lot of this.
>>>>>>Make sure you doing this personalization starting tomorrow<<<<<
Here’s an example.
This could be a postcard, or just something you hand to people at a screening, or anything like that. The more personal it is, the better your chances of getting your message READ.
If they don’t read it, they’re not going to call you.