There was this man and he came into the office a few years ago. He was having lower back pain, but he’d been to three other doctors and no one had found anything. They did their adjustments but he just kept getting worse.
When I talk to a patient, I listen.
He told me his history, his family’s history, and how a lot of his relatives had had a special type of disease that affected their colon, and a lot of times, it referred pain to their lower back. I asked him, “Could that be your problem?”
He answered, “I’m not really sure Doc. It could be, but hey, I’ve been to three specialists. If I had a problem you’d think one of them would have found it.”
I shook my head and then said, “Hey John, how about us doing this. Let’s run some blood work, send you out for an MRI, and then give you a nutritional questionnaire. One way or the other we need to get to the bottom of your problem.”
He looked at me and said, “Thank you. I appreciate you looking out for me. When do I start?”
I said “immediately.”
What I found out with the blood tests and the MRI was that he did in fact have the same condition that his relatives had. We found a good medical doctor that believed in alternative care, and we both worked to help John overcome his health issues. I’m happy to say, John feels better than he has in years because once he decided he was going to do something, he did it.
But here’s the rub today.
I don’t know about you, but when you decide to do something you should do it.
You’re making a timed decision, especially if it affects your practice.
If you wait, you lose MONEY.
You could lose PATIENTS. That could cause you to lose your practice if you do that enough.
I don’t know how many people I’ve ran across, and they tell me, “Doc Carney. I want to do your coaching, or I hit the Greg Russell thing you told me about on your email so I could get on Page One of Google, only to have them back down and not even return his call or mine.
But Karma always comes back on you.
Personally I don’t care if you change your mind, we’re not a good match, or you just don’t have the money, but please don’t waste my time or someone else’s time because you’re afraid to talk on the phone.
That kind of indecision will get you nowhere. In fact, it makes me look bad and I don’t like that.
I’ve told you this over and over again, and I’ll tell you it again today, the doctors that get on Page One of Google are excited. (I met with three of them yesterday in my private coaching and mentoring session in Temecula, CA.
Why and I telling you this again?
Because you don’t get it. They’re going to be able to make more money because when people Google neuropathy, or chiropractic, or fibromyalgia, or arthritis, etc, their website is going to pop up with their videos which stand out.
Google loves this. If you’re going to do marketing, you have to go at marketing in as many ways as you can. It’s not all about Google, but you should be putting a ton of fishing poles in the water, so you get a lot of prospects from everywhere.
That means they’re going to help more people when they call your office.
You can THINK you’re a doctor that only helps people and money doesn’t matter, but I’m going to tell you that is pure crap. People have to make money to stay in business. You do, the dentist does, the hamburger place does, I do, the mechanic does, the church does, and so does the court system.
So with my soap box today, here’s a video on what some doctor’s act like at home if they THINK they want to do something, then they change their mind. They do the same thing in their office with patients and that my friend is deadly.
You may not like what I’m telling you today, but it’s the truth.
I loved watching Robin Williams.
He was such a talented man.
It always grieves me to see people like this leave this world, especially how he left it.
Think about what you do as a Chiropractor and one that markets.
You might be able to help someone like Robin Williams.
Have a great day.