You’re going to have to change your mindset if you’re going to be SUCCESSFUL.
You can’t be like everyone else.
You don’t want to be like everyone else.
If you’re going to be unique, you’re going to have to do things DIFFERENTLY than Dr. Joe Schmo down the block.
Here’s what I’ve observed lately.
Most doctors don’t have a clue what they’re doing when it comes to marketing.
They don’t want to spend any money to find out.
Not a penny.
They’ll take things for FREE, but they won’t invest their time, their money, or take any chances.
What’s up with that?
I’m no different.
I hate to waste money, but when I see an opportunity, I jump on it.
I don’t think.
I just do it.
And my newest mailer is going to be a killer.
It’s all about getting people to OPEN my letter, and I guarantee a 100% OPEN RATE.
Bet you can’t do that can you.
Well more on that in another blog post.
Right now I’m going to head back over to constant contact and punch out a few more emails for some of my true friends.
The people and the doctors that know that email works when you’re consistent.
I had a doctor email me yesterday and he said he forgot to send me an email so he could get his emails.
Well gotta run.
That was yesterday and right now, he needs my help.
P.S. If you want to connect with your patients, I’d advise you start writing some emails. And not pretty corporate emails. People connect when you’re writing to THEM, and now all of them, like US. I’ll share more about how you do that in some of my future blog posts and I’ll show you how to get at least ONE new patient a day, everyday that you’re OPEN, guaranteed. Be checking back. It’ll be worth your time.